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RASAS 2022- 33

               Factors Influencing in Adapting to Bottled Water Consumption in Urban Areas in
                                                 Sri Lanka

                                                     1
                                     Sandaruwan K.A. , Dilprabha L.H.W. 2
                Department of Sociology, Department of English & Linguistics, University of Ruhuna
                                         akilazilvaruhuna@gmail.com

               The urban areas of contemporary Sri Lanka have been victimized by the consumerist
               society.  People  in  urban  society  are  increasingly  accustomed  to  consuming  bottled

               drinking water. Therefore, this study will focus on factors influencing adapting to bottled
               water consumption in urban areas in Sri Lanka. Here, the focus is on the socio-economic
               factors in adapting to bottled water consumption in urban areas in Sri Lanka, the current

               trends and reasons to popularize bottled drinking water in urban areas in Sri Lanka, and
               the impact of social status on the consumption of bottled drinking water among the Urban

               community. Twenty-five bottled drinking water consumers were selected among urban
               consumers using the purposive sampling to collect data for this premise. Accordingly,
               data collection methods such as case studies, questionnaire interviews, and observations

               have been used to collect data. Through those data, urban people identified several key
               factors that affect their  consumption of  bottled  drinking  water. The  main  factor that
               influences  the  urban  community’s  consumption  of  bottled  drinking  water  is  their

               personal  belief  system.  A  considerable  number  of  people  consider  the  brand  of  the
               bottled drinking water and in some instances; though people have water resources at their
               residence,  they  tend  to  buy  bottled  drinking  water  while  traveling,  as  it  is  more

               convenient.



               Keywords: Consumption, drinking water, urban community, personal beliefs, social
               status








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